Betsey Johnson s childhood aspirations to be a dancer and her love for costumes laid the foundation for Betsey s creativity and inspiration, which is still evident in her designs today. New York designer Betsey Johnson has built her long-standing career in fashion by following her own set of rules. Known for her celebration of the exuberant, the embellished and the over-the-top, Betsey Johnson shoes, Betsey Johnson jewelry and watches, Betsey Johnson clothing, Betsey Johnson handbags and Betsey Johnson eyewear has been rocking the fashion industry since the 1960's. Her commitment to remain true to her one-of-a-kind vision has afforded Betsey continued success in an industry known for its fickleness. After many awards and 10 years of designing for other labels, Betsey decided to make the dramatic jump and started the Betsey Johnson label in 1978. Designing for herself allowed Betsey the creative freedom to execute her vision to its fullest potential. Sexy silhouettes, glam rhinestones, hippie-inspired flowing fabrics, whimsical detailing and, most importantly, a fabulous fit, are what became known as Betsey s trademark look. Betsey Johnson clothing, Betsey Johnson jewelry, Betsey Johnson shoes, Betsey Johnson handbags and Betsey Johnson eyewear are constantly moving forward and continue to keep a strong foothold in the fashion industry. Betsey Johnson jewelry and watches are a natural extension to her fabulously glam ready-to-wear line. Her fun and whimsical jewelry pieces and eye-catching watches are for the girl who loves to express herself freely through fashion. It s all about having fun with your everyday ensembles, creating a look that s individually you. Betsey Johnson s love of detail and design is evident in everything she does in life and in business. Her enthusiasm, creativity and boundless talent have kept her at the forefront of fashion for the past 40 years and will keep Betsey going for years to come. Making clothes involves what I like color, pattern, shape and movement I like the everyday process the people, the pressure, the surprise of seeing the work come alive walking and dancing around on strangers. Like red lipstick on the mouth, my products wake up and brighten and bring the wearer to life drawing attention to her beauty and specialness her moods and movements her dreams and fantasies. Betsey Johnson